Dealer MAP Price
Minimum Resale/Minimum Advertised Price Policy
MAP/MRP is the lowest price at which an authorized dealer may sell or advertise this product to an end customer — This price floor applies to the actual transaction price, including in-store, phone, email, and online sales.
Why We Have This Policy
This policy protects the value of our products and the health of our entire dealer network. Consistent pricing across dealers ensures every authorized dealer can compete on service, expertise, and relationships.
Your Obligations as an Authorized Dealer
- Do not sell this product below its assigned MAP Price through any channel — in-store, phone, email, online checkout, marketplace, or otherwise.
- This applies to the final transaction price, including after any discount, coupon, bundle, or negotiated deal.
- The current MAP Price for each SKU is provided on the product page
- If you're unsure whether a specific promotion, bundle, or discount would bring the net price below the floor, ask us before offering it.
What Happens If This Policy Isn't Followed
Compliance with this policy is a condition of your dealer agreement. Violations may result in a hold on order fulfillment, and/or suspension of your dealer account and ability to purchase our products at dealer pricing.
Questions?
If you have questions about the MAP Pricing for a specific SKU, contact your dealer account representative at 919-595-2634.